Creating a new gem for Opal
Opal came to us as a brand-new packaging company (part of the Japanese owned Nippon Paper Group). They gave us their name and trusted us. From there, we built everything from the ground up. We created their innovative and vibrant brand and tone of voice, along with their tagline: Thinking Packaging. Discover Opal. Then we made sure their exciting new brand shone everywhere: on trucks, manufacturing plants and offices to everything electronic, including their website. We continue to work with them creating designs that allow their brand to shine around their worldwide network, and position them as the new and innovative renewable packaging company they are.